1. Brand and Advertisement Manager
Role and Main responsibilities:
• To manage the development and execution of ATL and BTL advertising campaigns, associated plans and activities
• To assist Marcom Director to create and develop the marcom strategy (quarterly and annual) from brand and advertising perspective
• Be responsible for the development of annual marketing communications budgets.
• To elaborate marketing initiatives, communication tactics tailored to the objectives of business
• To oversee marketing specialist in development of creative brief to define directions for the advertising agencies in the frames of a certain project
• To build effective relationship with all the necessary stakeholder within marketing department and in Nar overall in order to ensure that Brand and Advertising department is managed effectively and is up to date with all changes / trends
• To communicate strategy to other departments and units to ensure consistent communication within marketing department (including PR, media and product and services)
• Close liaison with Products and Services department to ensure that P&S roadmap is always updated and is reflected in Marketing plan of brand and advertising unit.
• To manage and build positive relationship with agencies, suppliers and vendors
• To maintain and increase brand’s positive image, strengthening its position on the market
• To effectively manage Brand and Advertising unit, motivate team and deliver strategy aligned results
Required skills, qualifications and competencies:
• Integrity
• Management
• Prioritizing
• Time management
• Supervision and delegation
• Customer Focus
• Teamwork & Collaboration
• Drive for Results
• Continuous Improvement
• Concept and communication strategy development skills
• Fluent knowledge of Azerbaijani, English and Russian languages
Required education and work experience:
• University Degree in Marketing, Economics or Business Administration and Management
• At least 4 years of experience in Marketing, Branding or Advertising (experience in a large cooperation, technology companies and 360 marketing executions is preferable)
Additional information:
Job type: full-time
Employment type: permanent
Vacancy closing date: 25/17/2017
Daha çox vakansiyalar üçün Peşəkar İnkişaf səhifəsini Facebookdan izlə!
2. Digital Marketing Manager
Role and Main responsibilities:
• To lead the digital marketing team in planning and implementing most effective digital strategy.. This includes both digital space as well as Nar’s social media pages.
• To manage the measurement and analysis of Web site data, traffic patterns, traffic sources, funnel conversions, as well as content performance.
• To make recommendations for optimization of the online customer experience by utilizing the full ecosystem of data sources.
• To lead the Web performance optimization efforts in coordination with the relevant 3rd party suppliers
• To stay abreast of web analytics trends and best practices.
• To develop process for continual improvements based on analytics data
• To lead SEO efforts with the 3rd party vendors to get the best result
• To develop customer acquisition strategies together with line manager and grow the email opt-in database through web site, mobile, social platforms, and other customer outreach.
• To analyze email KPIs and identify opportunities for optimization
• To work closely with Marcom Director and Brand and Advertising Manager and other stakeholders to optimize campaign performance and budgets
• To track and split budgets for short-term campaigns & long-term strategic priorities
• To effectively manage Social Media post calendar by creating (in advance the themes for post) and liaising with the brand, PR team to ensure the consistency of communication.
Required skills, qualifications and competencies:
• Integrity
• Time and people management
• Customer Focus
• Teamwork & Collaboration
• Drive for Results
• Continuous Improvement
• Google AdWords experience highly preferred
• Ability to analyze qualitative and quantitative data for campaign optimizations
• Organized and detail oriented
• Strong communication skills
• Solid work ethics
• Adaptation to fast-paced environment
• Ability to works under pressure
• Ability to anticipate the needs of the team and the company
• Fluent Azerbaijani and English languages. Russian language is a plus
• Strong MS Office skills
Required education and work experience:
• University Degree in Marketing, Business Administration is preferable over 6 years’ experience in Digital Marketing or relevant field
• Experience in SEM, SEO
Vacancy closing date: 18.07.2017
3. Brand and Advertisement Specialist
Role and Main responsibilities:
• To develop and moderate execution of ATL and BTL advertising campaigns, associated plans and activities
• To elaborate marketing initiatives, communication tactics tailored to the objectives of business
• To oversee marketing and advertising stunts to ensure consistency with product line strategy
• To develop creative brief to define directions for the advertising agencies in the frames of a certain project
• To proceed with day-to-day liaison with agencies, suppliers and vendors
• To maintain and increase brand’s positive image, strengthening its position on the market
Required skills, qualifications and competencies:
• Integrity
• Customer Focus
• Teamwork & Collaboration
• Drive for Results
• Continuous Improvement
• Concept and communication strategy development skills
• Fluent knowledge of Azerbaijani, English and Russian languages
• Knowledge of Microsoft Office Programmes
Required education and work experience:
• University Degree in Marketing, Economics or Business Administration and Management
• At least 2 years of experience in Marketing, Branding or Advertising (experience in creative agency in relevant sphere is preferable)
Additional information:
Job type: full-time
Employment type: permanent
Vacancy closing date: 24/07/2017
The applications should be submitted to: [email protected]
Applications without vacancy name in e-mail subject will not be considered
Only shortlisted candidates will be contacted
